zook logo with trade bmark icon
boomerang logo
Cristiano mountains snow

One with Nature

Cristiano Codinha-Fluid Photography-"Be like Water"
"I'm like water," he said. Working with the wind, around and within mountains, deep into the ocean, with or without waves, is where I feel freedom's truth. With a camera, I can register those unforgettable moments. Cristiano asked us to design a logo reflecting his infinite moments and his way of simply riding life.


Brand Platform

  • Mission
  • Market Position
  • Value proposition
  • Tag line
  • Brand Story


Logo Design
Visual Design System
Brand Guidelines


Branded Environments
Marketing Communications
Web Design and Development

cc logo
camping hero photo camping items
man in a sleeping bag
Women running in the forest
Young women  looking to a mountain
Young lady climbing indoors