Born in Brasília on April 2th, 1966, and graduated in Journalism at PUC in Rio de Janeiro, Marcel began his career as a reporter for the newspapers "Correio Brasiliense" and "Jornal do Brasil" – always in the Culture sections – before transferring to TV Globo, in the early 1990s, where he debuted as editor of the program "Fantástico."
Marcel contacted us to design a logo that could identify the simplicity and dynamism of his writing. He also asked us to develop a very simple website that, in six months or before, could be on the first page of google. We did some research, and Marcel was everywhere on the first page as a well-known journalist in Brazil; it was not an easy task. On the first day of the launch of Marcel's Website, it was on the 24th page on google. We started implementing our design system, a specific strategy and finally came up in the first place until today. Arlindo Codinha development/design and Magali Bischoff social media have played a vital role in the success of Marcel Souto Maior Brand. 35.7K followers on instagram.